THE BLUE NOTE COCKTAILÂ
Conception, Branding Design, Visual identity, Label Design, Collage
âIn flavor and in aesthetic, the new bottled version of The Blue Note is designed to celebrate the barâs incredible contribution to jazz history, and its ongoing future as a cultural cornerstone for New Yorkers and jazz lovers around the world.â
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PARK LANE HOTEL
Photography, Prop Design, Brand Identity, Case Study
âFrom the innate eccentricity of Park Laneâs interior, textures and colours, Mother Design were spoilt for playful references; immediately translating this flamboyancy into a nebulous and opulent wordmark. âOur main point of inspiration is Central Park, adjacent to the hotel,â Creative Director Matt van Leeuwen tells us.Â
The meandering paths of the Park reflect themselves in the wordmark,â he adds, drawing further influence from the nature-inspired work across Art Nouveau typography, and translating these throughout the fluid baroque construction of the lettering. Resulting in something organic, whimsical and referential to the building â be it the oval frame of the hotelâs windows framing the visual identity, or the introduction of organic-ephemera-inspired patterns.â
- The Brand Identity - Mother Designâs eccentric identity for Park Lane hotel sets the standard for NYCâs uptown luxury
- Itâs Nice That - Mother Design updates Park Lane New Yorkâs identity to shrug off the traditional luxury of âBillionaireâs RowâÂ
CERIA BREWING CO.
Conception, Ideation, Brand Design, Visual identity, Case Study
âCeria Brewing, founded by 32-year brewing veteran and Blue Moon creator Keith Villa, gave its alcohol-free and cannabis-infused brand a refresh, working with agency Mother Design.Â
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Ceriaâs new brand strategy and visual identity balance classical imagery with modern flair, paying homage to craftiness and the Roman goddess Ceres who oversaw agriculture, grain, fertility, and motherhood.â
- Creative Boom - Mother Design's modern rebrand for Ceria Brewing Company targets 'mindful imbibers'
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Is Nice That - Mother Designâs quaffable identity for cannabis craft beer Ceria mixes ancient mythology with a smooth finish
- Little Black Book - Mother Design Creates New Visual Identity and Packaging Design for Ceria Brewing Company
- Brandfetch - Ceria brews a new brand that straddles the ancient and the modern
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Dieline -Mother Design Blends Classic and Contemporary For Ceria Brewing's Refresh
RAPP CAMPAIGN
Visual Identity
âRAPPâs First Ever 10-Year Anniversary Gala, is a celebration and day of advocacy that honors all of RAPPâs work along with the family, comrades, and friends who stayed close to us, worked alongside us, and healed with us. This event will embrace RAPPâs history, victories, and pay homage to the leadership and community driven work of formerly incarcerated people and their families.â
POSTERSÂ
Poster Design
Free poster design for community events.
- RAPP Campaign Fundraiser - Film Screening
- Cinemovil Fundraiser - FIlm Screening
- Snocktoberfest Music ShowÂ
SOW & WILD CHILD NYCÂ
Collage, Album Design, Photography
âSOW partnered with Wild Child NYC and Elle Clay, @southernelle, to create âTogether, Againâ, an experimental podcast featuring SOW Memberâs concepts and stories. Â
In the days that followed the murder of George Floyd, Elle Clay, @southernelle, writer, and producer, purchased 72 hours of audio recording time with a mission to create pathways to audio story-telling for young BIPOC creatives.â
MIXTAPE
Brand Expansion, Case Study
âMixtape is a cannabis brand that offers flavorful gummies with tailor-made blends to elevate every experience. Expertly crafted with custom combinations, Mixtapeâs full-spectrum confections are designed with at least two flavors and strains to complement every mood.â
TITLE CARDS
Graphic Artist
- Jordi era âJordi Perez and Alex Yarally
- Jordi Perez âLost In Paradiseâ For Anna Kikeu
- Amanda Sasami âTenderlessâ Short Film